Less But Better

Print Design + Editorial Design





A handbound exhibition catalogue designed as part of an Interdisciplinary Design brief. The content of the exhibition and the catalogue had to revive around one of the essays we have written during the academic year. I have chosen one describing the work of Braun’s most renowned designer, Dieter Rams. The concept revolves around the notion of reduction, so prominent in Rams’ work. In particular I honed in on the reduction in form and colour, keeping most of the imagery monotone, with sparse accents of colour throughout.

Printed on lightweight 80gsm white paper to achieve translucency of pages. Chapter dividers on 90gsm tracing paper. Cover on 290gsm antique white stock. Handbound using perfect binding.